For their 2014 event, the Wisconsin Beer Lovers Festival worked with our digital marketing team at Rockhouse Partners to plan new ways to sell more tickets, increase brand familiarity and capitalize on mobile site traffic. Continue reading to see what we did to help the Wisconsin Beer Lovers Festival increase their revenue in 2014 by 15%, as well as grow their email database by 6% and their mobile site views by 248%.
Partnering with the Savannah Civic Center to build their database from scratch was a unique opportunity. Our teams worked together to plan and execute a strategy to fulfill their initial goal of building a database to sell more tickets. Continue reading to learn about the strategy that our digital marketing team created for Savannah Civic Center, and the huge results they saw in just a short period of time.