Winner Winner Chicken Dinner: Implementing a Contest in your Marketing Strategy
Contests are an excellent way to increase buzz around a concert or event. They encourage engagement and can even expand your core audience by reaching new followers. A “side effect” of a good contest can be increased ticket sales, which is why it’s important to think about contesting as a part of your marketing plan. […]
Timed Entry Tool in Bloom
Every year, the North Carolina Museum of Art (NCMA) hosts “Art in Bloom,” a spectacular exhibition of spring blooms in March that draws thousands of visitors. Art In Bloom celebrates the fusion of the season’s flower awakening and art. Etix gets the opportunity to participate in this special event by not only sponsoring a floral […]
Do You OWN Your Fan Relationships?
If you’re using social media as your primary method of communicating with your fans, we have news for you. That fan base you’re rocking? It isn’t actually yours—it’s a rental. Read more to learn how to take control of your fan base.
Proactive Customer Service Through Social Media
It’s reality; in the live events business, there are times when EVERYONE cannot be happy, even though that’s obviously our goal. But we’ve got some good tips on how to proactively handle a less-than-happy fan on social media…